In 2026, the Irish government has significantly ramped up funding specifically for AI adoption and Digital Assistants to help SMEs stay competitive.
This is specifically designed for businesses looking to implement AI (including AI-driven digital assistants, machine learning, or automated customer service).
What you get: Up to €5,000 (covers 80% of costs).
Purpose: To hire a certified AI expert to create a 12–18 month roadmap. They will help you identify exactly where an AI assistant or automation can save you money or increase sales.
Best for: Companies with 10+ employees looking for a strategic “start” in AI.
if you are a smaller business (a “micro-enterprise” with under 10 employees), this is your best route.
What you get: Up to €5,000 (covers 50% of costs).
Purpose: Funding for “off-the-shelf” software and expert setup. This includes AI-driven CRM tools, automated chatbots, and cloud-based systems that use AI for analytics.
Requirement: You must complete a “Digital Readiness Assessment” first via the GrowDigital.gov.ie portal.
For SMEs ready to actually build or deeply integrate a custom AI assistant into their operations.
What you get: Up to €150,000 (covers 50% of eligible costs).
Purpose: Large-scale implementation. If you aren’t just buying a tool but are redesigning your entire workflow around AI/Digital Assistants, this covers internal staff costs and external high-level tech expertise.
